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Why choose SMARTY?

Let’s keep it simple

Commitment- free SIM plans

1 month plans. No contracts, no credit checks and no surprises at the end of the month. Cancel or change plans anytime. Pay in advance and enjoy the flexibility.

Add-ons that never expire

If you run out of data, add-ons are £1 per GB - the same as it costs on our Data discount plans. Buy them from your dashboard and keep them until you use every MB.

Truly unlimited calls & texts

To standard UK landlines and mobiles, and roaming within EU countries. Call and text your friends and family as much as you want. No catch.

Keep your number

Simply text ‘PAC’ to 65075 to get a code valid for 30 days. We’ll walk you through steps to enter this code to transfer the phone number you want to keep.

Now that’s fist bump worthy

Great deals deserve a fist bump. And with SMARTY there’s loads to bump about – just watch our new TV ad if you don’t believe us.

Save 10% on every SIM with a Group plan

Whether you’re bringing your family accounts together or adding an extra SIM for your tablet, get a SMARTY Group plan and start saving.

  • Manage usage and payments for just 2 plans or up to a total of 8.

  • Save money, time, and stay flexible.

Get money back with our data discount plans

Check out our exclusive data discount plans and get money back for unused data at the end of every month.


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uSwitch Award - Best PAYG Network Winner 2021uSwitch Award - Best Value SIM Only Winner 2020uSwitch Award - Best Value SIM Only 2019uSwitch Award - Best PAYG Network 2019

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